Ford India has hiked the price of it’s hugely popular hatchback, the Ford Figo, citing increased input costs as the reason. The Figo, which single handedly has led Ford India’s sales to multiply many times over has been selling as quickly as Ford seems to be able to make it. Ford has been meeting the growing Figo demand by running two shifts at it’s Chennai plant even as demand continues to steadily increase.
While Ford India has not effected this price hike on it’s other car models in India, it is keeping close eye on input costs, whose further rise would force Ford to hike prices of it’s other models like the Fiesta Classic and Endevour as well. Meanwhile, here’s Ford India President and Managing director commenting on the 1% price hike on the Ford Figo.
There has been a continuous cost pressure on our products as input cost is growing. We did a small price increase of one per cent on Figo at the beginning of this month.
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